Services SIGMA

> Marketing Research

> Advertising Research

> Media Research

> Media Monitoring

> Customer Satisfaction Research

> Distribution Research


























SIGMA Conseil offers a wide range of ad hoc surveys covering all the marketing process (testing of new products/concepts, Mix Marketing, Brand equity, etc…)..

Uses and Attitudes :

  • Study of the purchase behavior.
  • Study of notoriety, of the images and of the consumers preferences.
  • Purchase habits.
  • Consumers needs and expectations.


Test Concept :

  • Penetration of similar products.
  • Concept appreciation.
  • Study of attributes concept.
  • Tests of concept acceptance criteria.
  • To identify the purchase plans and the concept potentials.


Product test :

  • Product appraisal.
  • Product attributes test.
  • Test of purchase criteria and Product potentials.
Contact : administration@e-sigmaconseil.com
SIGMA Group : Angle 43, rue Alain Savary 1002 Tunis Belvédère Tunisie
Tunisie : Tél. : +216 71 28 69 27 - Fax : +216 71 28 65 34
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