Services SIGMA

> Marketing Research

> Advertising Research

> Media Research

> Media Monitoring

> Customer Satisfaction Research

> Distribution Research




Recall (notably the Day after Recall TV)
Advertising impact tracking (memorization, appraisal) Advertisement studies (interest, appraisal, pre-test) These studies allow to gauge the efficiency rate of advertisement communications processes, to guarantee an amortization of the investments and to help advertisers build solid brands.

SIGMA Conseil carries out tests that are devised on the basis of the specific requirements of each media among the targeted communication objectives.

Thus, over 100 companies are assessed every year and their performance is compared to the service standards provided by data banks that are updated on a regular basis.
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